social networking
Anyone who thinks social networking is a fad needs to reboot their thinking into the 21st century
- By 2010, Gen Y will outnumber baby boomers, and a whopping 96% have joined a social network.
- Social media is the number one activity on the web
- 1 out of 8 married couples in the U.S. last year met via social media
- It took radio 38 years to reach 50 million users; it took TV 13 years; the internet 4 years; the iPod 3 years – while, facebook added 100 million users in less than 9 months. If face book were a country it would be the fourth largest after China, India, and the United States.
- 80% of companies are using LinkedIn as their primary tool to find employees.
- Celebrities like Ashton Kutcher and Ellen DeGeneres have more followers on Twitter than the entire population of Ireland, Norway and Panama.
- Youtube is the 2nd largest search engine in the world, with more than 100,000,000,00 videos
- Wikipedia has over 13 million articles (and counting)
The importance of social networking can’t be overemphasized. As a marketing tool, social networking is unrivalled. At yknott design we believe social networking is tailor made for a new economy that puts a premium on speed, convenience and functionality. yknott is uniquely positioned to integrate social networking at all points of contact with your target audience. We can customize a social networking plan that capitalizes on the benefit streams offered by tools like:
